Axial Nautical Group — Below is a UX design case study of a visionary yacht brand featuring interactive Mixed Reality showroom displays that bring luxury vessels to life through immersive, next-generation product visualization.
Sitemap
The sitemap provides a bird's-eye view of Axial's Mixed Reality information architecture, outlining the navigation, content hierarchy, and user pathways that shape the digital showroom experience.
User Flow
The user flow illustrates the customer journey through Axial's Mixed Reality showroom, demonstrating how intuitive navigation, customization, and immersive 3D interactions create a seamless product discovery experience.
Wireframe
The wireframes establish the foundation of the Mixed Reality experience by defining layouts, navigation, and key interactions before visual design.
